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Insights

In our Insights, we bring together knowledge, trends, and news related to PXM, PIM, MAM, and DAM. Discover expert articles, the latest developments, events, and curated content on digital solutions for marketing and sales.
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A large robotic arm stands in a modern, wood-paneled library and pulls a green book from a shelf. Surrounding the arm are numerous floor-to-ceiling bookshelves, a table with an open book and a globe, and a small staircase leading to a higher level.
Article
Published 3/12/2026
DAM + AI: Intelligent Asset Management Strategies for Omnichannel Excellence
Companies today invest enormous budgets in e-commerce platforms, campaigns, marketplace integrations, and social media strategies. And yet, customers frequently experience inconsistent brand presentations: product images differ depending on the channel, PDFs are outdated, social media uses different assets than the webshop, international markets work with their own versions of assets, and marketing teams waste time on manual reconciliation.