Insights
In our Insights, we bring together knowledge, trends, and news related to PXM, PIM, MAM, and DAM. Discover expert articles, the latest developments, events, and curated content on digital solutions for marketing and sales.
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Published 3/13/2026
DAM architecture for omnichannel excellenceDigital asset management (DAM) has long been more than just another marketing tool.
As a central infrastructure, DAM determines how scalable, consistent, and future-proof your content architecture really is – across channels, markets, and systems. If you want to make meaningful use of omnichannel excellence and AI, you need to think architecturally about DAM.
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PromoPublished 9/26/2025Compact Analysis PIM: A Simple Way to Better Product Data
PromoPublished 2/19/2025CELUM Connector for the SAP Commerce Cloud
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